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Adventures

Adidas: the 100% vegan football boot is born

Paul Pogba & Adidas by Stella McCartney co-create a first 100% vegan football boot: a limited edition predator freak. The...
Adventures

Tudum : the global event created by Netflix

Named “Tudum” after the sound of Netflix’s red N (although some people hear something else!), the online event is coming...
Adventures

The O2 in Fortnite with Easy Life: a musical adventure

If attending a show is one thing, being a part of it is another, and that’s what The O2 and...
Adventures

Valentino’s repositioning

The Italian haute couture house Valentino abandons fur and offers a new face, that of the 24-year-old American actress, Zendaya....
Adventures

It’s the Thomas Pesquet effect: brands are banking on space

MacDonald, Coldplay, Thierry MaSpace makes everyone dream, including and especially the brands that surf on the wave of extreme popularity...
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