Renault (French car manufacturer) has created an unusual and unique large-scale event, the first “100% electric vehicle” village in France....
The connections between the fashion and video game worlds have become increasingly apparent in recent years. The studio Bungie will...
For the Tokyo 2020 Games, the Canadian Paralympic Committee has launched a Lego kit to transform legos into Paralympic athletes....
On TikTok the hashtag #digitalfashion has accumulated more than 9 million views and the brand The Fabricant sold a virtual...
While waiting for the reopening of theatres, virtual concerts are a great success, especially those based on video games. Artists...
Roblox is set to go public in March 2021 with a valuation of $45 billion and sales of $925 million...
The advent of social networks has made brands aware of the power of customer-generated content and the importance of building...
Oatly, a niche player whose media budget was just 2% of its competitors (from dairy industry essentially) had to find...
A one-minute video with cherry tomatoes, pasta and feta cheese and the Internet went wild! The success of a culinary...
At the origin of Nike’s children’s content channel, PLAYlist, the alarming fact that only one in five children practice the...
On the occasion of the last Pride month, Lego has released a new rainbow coloured kit composed of 11 figures....
L‘Oréal is turning to TikTok to drive sales and reinventing the way it works with creators and influencers: freedom being...